流量营销-<artentek>电子书

　　　　

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流量营销

作者：董小白

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经济管理 >> 市场营销

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内容简介:

在这个“流量为王”的时代，谁拥有了流量，谁就能快速获得利润，提升商业价值。本书从流量营销的本质出发，剖析了粉丝经济在流量时代的重要性，并从提升场景体验、创造优质内容、差异化创新、打好品牌战略、做好策划、瞄准热点事件、玩转短视频与直播、做好裂变式营销、跨界合作等营销方式切入，阐述了流量营销的具体策略。丰富翔实的案例，具体有效的实操方法，可以帮助读者解决流量时代的营销困扰，更高效地获取精准有效的流量，轻轻松松地引爆市场。

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