新媒体科学管理丛书·政务微博的16个要诀-<artentek>电子书

　　　　

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新媒体科学管理丛书·政务微博的16个要诀

作者：薛国林王厚启主编

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历史/传记 >> 社会学

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内容简介:

本书主要研究了如何运用政务微博来与民众进行交流沟通；在突发和危机事件面前，如何用好政务微博来消解舆情和引导舆论；政务微博该怎样来应对网络谣言；在日常的运营工作中，政务微博又该如何“说话”以及“有话可说”。该书稿结合了大量典型案例，使全书更加全面实用，简洁明了，针对性强，旨在为政府机构政务微博管理人员、领导干部以及公务人员利用微博这一新兴的即时传播工具服务于民提供有益的参考和借鉴。

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